Dubai:
Beyond The Beach
Beyond the iconic beaches, Dubai offers a vibrant mix of luxury, cultural experiences, and modern attractions for the whole family.
So much more than glittering skyscrapers, glamorous parties, and larger-than-life venues, Dubai is the ideal winter-sun escape for families of all ages, with thrilling activities, beautiful weather and easy access from the UK. Here are our top recommendations to share with your customers!
Why Dubai?
Dubai offers a quick, sunny getaway with easy access from the UK. In addition to its convenient geographical location, it also offers countless activities and experiences for all types of travellers.

The Dubai Experience
Whether your customers seek relaxation, thrilling nightlife, or exhilarating desert adventures, Dubai offers an unforgettable escape for everyone.
Relaxation
History & Culture
Food & Drinks
Shopping & Entertainment
Family Adventure
Desert Safaris
Dubai Essential Information
Flight Time
Airlines Flying Direct
Emirates
Currency
(AED)
Language
Transportation
Best Time To Visit
Average Temperatures
Visa
Hotels & Resorts
Browse our handpicked selection of hotels and resorts in Dubai that your customers will love!
- South America, The World Islands, Dubai
- Atlantis The Royal Dubai
- Best for Couples
- Palm Jumeirah - Crescent Rd - The Palm Jumeirah - Dubai - United Arab Emirates
- Intercontinental Ras Al Khaimah
- Best for Families
- Hayat Island - Mina Al Arab - Ras Al Khaimah - United Arab Emirates
Dubai for Everyone
Dubai is a diverse and dynamic city with so much to see and do. To help you craft the perfect Dubai getaway for your customers, we’ve put together a helpful guide of activities that cater to everyone, from families and couples to solo adventurers and more. Take a look:
Best For Families
Our top picks of Dubai’s family-friendly attractions have something for everyone - from water parks and theme parks to thrilling indoor activities in the snow!
01/06
A massive waterpark at Atlantis The Palm with over 105 record-breaking rides and experiences including lazy rivers, marine mammal experiences and thrilling watersports.
02/06
A world of imagination built from millions of colourful bricks. Customers can explore interactive rides, creative play zones and Lego-building workshops.
03/06
Families can enjoy skiing, snowboarding, and even meeting penguins in a magical, snowy environment without leaving the city.
04/06
An immersive digital entertainment experience that will transport your customers into a virtual world of games and interactive adventures.
05/06
Dubai’s first mega-themed entertainment destination offers six epic adventure zones, with attractions and rides based on popular Marvel and Cartoon Network characters!
06/06
A chance to experience the magic of iconic movies with rides and attractions based on films like Shrek, The Hunger Games, Ghostbusters and more.
Dubai Webstories
Play our reels for delightful and insightful bite-sized tips about Dubai!
Best For Outdoor Adventures
No Dubai holiday is ever complete without an excursion into the desert! Your customers can also explore parks, beaches and adrenaline-pumping thrills while in the city.
01/05
Your customers can experience the ultimate desert adventure with camel riding, dune bashing, ATV riding and even sandboarding! All-in-one packages are available.
02/05
This long stretch of beautiful white sandy beach is ideal for myriad activities from kitesurfing to beach tennis, beach volleyball and kayaking, with great views of Burj Al Arab.
03/05
A massive green space that spans 45 football fields with playground areas for all ages, a lake with padel boats, picnic and BBQ areas and amazing views of the Dubai skyline.
04/05
Spanning 35,000 sqm, Dubai's largest adventure park is located in a Ghaf tree forest, and comes with a range of adventure activities, including ziplines, high ropes courses, and more.
05/05
This fully integrated motorsports facility, located in Dubai Motor City, includes an FIA-sanctioned 5.39km Race & Drive Centre and Karting track.
Best For Couples
What is Dubai if it’s not romantic? The city is one of the most popular among honeymooners. Your customers looking for intimate experiences will enjoy the following.
01/04
Couples can enjoy high tea on the 152nd floor of the Burj Al Arab, with treats from a luxurious menu and breathtaking views all around.
02/04
The world's largest natural flower garden, home to 150 million flowers of different varieties, ideal for the ‘gram and for a romantic stroll in the evenings!
03/04
Renowned as the creative heart of the city, with an impressive mix of local talent and internationally acclaimed productions, perfect for an evening out.
04/04
The world’s tallest observation wheel with views of the city’s beautiful coastline, and famous landmarks like the Burj Al Arab, Palm Jumeirah and the Burj Khalifa.
Best For Outdoor Adventures
Dubai is renowned for its rich history and cultural traditions. Your customers can immerse themselves in the Emirati way of life and catch a glimpse of the past with these experiences.
01/03
Explore Old Dubai with a walking tour and stop by an Arabian Tea house for the true Emirati experience.
02/03
A modern take on a traditional Arabian market, with a delightful mix of boutique shops, artisanal crafts, and waterfront dining with stunning views.
03/03
A seasonal attraction with pavilions from over 90 countries, offering authentic handicrafts, global cuisine, and live performances.
Best For The ‘Gram
Did it even happen if it’s not on the ‘gram? Customers looking to capture iconic shots of their Dubai getaway should add these locations to their itinerary.
01/04
Snap stunning city views from the world’s tallest tower or capture its striking silhouette from below.
02/04
A dazzling water and light show set against Burj Khalifa, perfect for night-time shots.
03/04
A giant golden frame offering breathtaking views of old and new Dubai, plus a thrilling glass walkway.
03/04
Explore underwater tunnels filled with exotic marine life for a dreamy, otherworldly shot.
Best For First Time Visitors
First time in Dubai? Your customers wouldn’t want to miss our pick of exciting venues, attractions and activities.
01/04
A play that pays homage to the UAE’s pearl diving history in spectacular fashion with a live show of acrobatics, aquatic stunts, music and dancing.
02/04
Experience Dubai’s desert with a wide range of activities from dune riding to camping under the stars; a true Dubai adventure.
03/04
A sprawling luxury space with over 1,300 retail outlets and more than 200 internationally renowned food and beverage outlets.
04/04
Panoramic views of Dubai on level 148 at the Burj Khalifa with refreshments and an exclusive outdoor terrace.