Gold Medal Travel Group has announced the return of the MEGA-FAM, back for 2027, following the one-of-a-kind FAM’s previous trip in 2024.
All details correct at time of publication (1 October 2026)
Agents can be in with the chance of winning one of 24 places across four trips visiting an unforgettable series of destinations.
The four trips will culminate with a grand finale hosted in Dubai, where attendees will meet up with fellow winners along with the Gold Medal Travel Group Senior Leadership Team and representatives from Emirates and Atlantis Resorts Dubai for a celebration.
MEGA-FAM will take place over two weeks in April 2027 and showcase products from three of the group’s brands: Gold Medal, Pure Luxury and Incredible Journeys, following the dedicated Cruise Plus Ultimate FAM which took place in May this year.
The selected itineraries will see the lucky winners heading to Thailand and South Africa with Gold Medal, Sri Lanka with Pure Luxury and India with Incredible Journeys, where guests on this leg of the trip will experience the brand’s exclusive Discover Tours.
The MEGA-FAM campaign will run from 01 October 2026 – 28 February 2027 and qualifying package bookings made with Gold Medal, Pure Luxury or Incredible Journeys can be entered into the draw.
Bookings that include flights with Emirates or room nights at Atlantis Resorts Dubai will receive a double entry. Bookings need to be registered to enter.
Commenting on the exciting announcement, Sarah Lancashire, Product & Marketing Director, said:
“We are absolutely thrilled to bring MEGA-FAM back for 2027, and this year feels even more exciting. Bringing an incentive of this scale to market would not be possible without our supplier partnerships, and we’re delighted to be working alongside Emirates and Atlantis Resorts Dubai once again.
“Featuring more of our brand portfolio means more destination choice and varied experiences that reflect the breadth of what we deliver, and the MEGA-FAM is a brilliant way to recognise and reward our travel agent partners and bring together incredible colleagues from across the industry.”
Winners will be announced throughout the campaign period, with agents encouraged to keep an eye on the brands’ Facebook pages for updates and winner reveals.
To support agents in inspiring customers and converting bookings, a full programme of marketing activity will run alongside the prize draw, with offers including twin and multi-centre deals across the Emirates network, destination itineraries inspired by the four MEGA-FAM trips, and regular updates from campaign partners, supported by a printed pack landing with 650 agents.
Visit www.goldmedal.co.uk for more information.
