Princess Cruises is launching its annual Blue Friday sale. The offer gives guests savings of up to £600 per stateroom across more than 1,400 voyages in 2027 and 2028.
All details correct at the time of publication (9 November 2026).
Available until 2 December 2026, the sale gives guests the chance to plan their next cruise at a reduced price. It features itineraries to popular destinations, including the Caribbean, Alaska, Scandinavia and the Mediterranean.
The maximum saving is £600 per stateroom. This applies to selected voyages of 18 nights or more, when two guests share a mini-suite or above.
Eithne Williamson, Princess Cruises UK, Ireland and EMEA vice president, said: “Our Blue Friday sale offers exceptional value across more than 1,400 voyages, including unique experiences only Princess can offer, from transiting the iconic Panama Canal during a Caribbean sailing to discovering Japan with access to more Japanese ports than any other cruise line. Guests can also explore Alaska through our expansive programme, with longer time ashore and overnight stays in selected ports alongside opportunities to experience incredible wildlife and majestic glaciers. With our longest-ever Blue Friday sale, now is the perfect time to secure a Princess cruise before the promotion ends on 2 December.”
Sample Cruises with Blue Friday Savings
Star Princess
Guests looking to sail aboard Princess Cruises’ newest ship, Star Princess, can also take advantage of the sale.
Fares start from £669pp for a nine-night Alaskan voyage departing on 30 April 2027. The cruise sails roundtrip from Seattle and visits Juneau, Ketchikan and Skagway. Guests can also enjoy scenic cruising through Alaska’s glacial landscapes.
Savings vary by stateroom category. Guests booking an inside stateroom save £100 per stateroom. Those booking a mini-suite or suite save £200.
Sanctuary Collection
Princess Cruises has also expanded its Sanctuary Collection. This exclusive resort-style experience features private onboard spaces, exclusive dining and personalised service. Guests also benefit from a collection of premium amenities.
Fares start from £2,156pp for a 14-night Southern Caribbean voyage aboard Regal Princess. Departing on 6 November 2027, the cruise sails from New York to Miami. Ports of call include St Thomas, St Kitts, Antigua, St Lucia, Barbados, Aruba and Grand Turk.
Guests booking a Sanctuary Collection oceanview stateroom save £150 per stateroom. The saving increases to £350 for guests booking a mini-suite or suite.
Northern Europe
For clients looking for a longer cruise, Caribbean Princess offers a 26-night voyage from Helsinki to Southampton.
Departing on 13 May 2028, the cruise explores Scandinavia, Iceland and Norway’s fjords. Fares start from £2,999pp.
Ports of call include Tallinn, Stockholm, Visby, Bornholm, Kiel (for Hamburg), Aarhus, Copenhagen, Skagen, Stavanger, Andalsnes, Nordfjordeid, Alesund, Seydisfjordur, Akureyri, Isafjordur, Reykjavik, Runavik, the Orkney Islands (Kirkwall) and Edinburgh (South Queensferry).
The itinerary also features scenic cruising through Romsdalsfjord and Nordfjord.
Guests booking an inside stateroom save £200 per stateroom. Those booking a mini-suite or suite save £600.
How to Book the Blue Friday Sale
Princess Cruises’ Blue Friday sale is available until 23:59 on 2 December 2026.
Agents can find further information through the company’s dedicated trade platform, OneSource Cruises.
Terms and Conditions
Prices shown are subject to availability and are based on two adults sharing the lowest available grade within the specified stateroom type. Prices and availability are correct at the time of publication but may change.
Savings of up to £600 per stateroom apply to selected voyages. The maximum discount is £300 per person and applies to guests one and two only.
The maximum £600 discount is available on qualifying voyages of 18 nights or more, when two guests share a mini-suite or above.
The offer applies to new bookings only, made between 3 November and 2 December 2026. It covers cruises included in this campaign only.
Prices shown include the discount. All offers are subject to availability on selected sailings and stateroom categories. Discounts vary by stateroom type and cruise duration.


