National Travel Agent Day takes place on Friday, September 5, and P&O Cruises will show its appreciation for agents and thank them for their continued support by giving away double Shine points plus a competition to win free holidays.
*All details correct at time of publish (03 September 2025)
P&O Cruises Associate Vice-President, Sales and Distribution, Ruth Venn, said:
“National Travel Agent Day is the perfect opportunity for us to recognise and reward the passion, expertise and hard work of our trade partners.
“Agents not only go above and beyond on campaigns and launches, but fully engage with our training and do the very best for their customers.
“This year we wanted to go even further – not just doubling rewards, but also giving agents the chance to celebrate one another with two unforgettable holidays.”
Between September 5 and 8, 2025, P&O Cruises is offering agents the chance to win two incredible holidays: one for themselves and a guest, and another for a fellow travel agent of their choice.
To enter, agents simply need to tag a colleague they believe has truly shone this year in one of P&O Cruises National Travel Agent Day social media posts, explaining why they deserve to win. Both the nominator and their nominee will then be entered into the prize draw.
Each winner will receive a separate seven-night holiday for two in a balcony cabin, sailing round-trip from Southampton. It could be a journey to Northern Europe, the majestic Norwegian fjords or the sunny shores of Spain and Portugal.
The nominated colleague does not need to work for the same agency, but must be a member of Shine Rewards Club to claim the prize. Winning agents do not need to go on the same cruise as the person they nominated.
In addition, agents booking and spinning a Select Price holiday between September 5 and 8, 2025 will earn double Shine points. These points can be redeemed towards a P&O Cruises holiday or exchanged for high street vouchers.
On National Travel Agent Day itself, the P&O Cruises sales team, Chief Commercial Officer Stuart Allison and Associate Vice-President, Sales and Distribution Ruth Venn will be on the road visiting agents, homeworkers, head offices and call centres and delivering hampers and vouchers.
For more information, agents can go to shinerewardsclub.com.
Visit the Travel Pursuit News Hub for more exciting updates.
