Advantage Travel Partnership has launched a brand-new campaign under the tagline “Trusted Agents. Trusted Expertise. Trusted Travel.”
*All details correct at time of publish (08 September 2025)
The company said this year’s campaign aims to champion real travel agents as trusted professionals who provide unparalleled expertise, security, and personal service. In an increasingly complex travel landscape, the role of a knowledgeable and reliable travel agent is more crucial than ever.
The campaign is encouraging travel agents to share their unique stories through short videos, demonstrating the personal touch and specialist knowledge they bring to their clients.
The company also said that these efforts, supported by ready-to-use assets and captions, aim to build a collective voice that elevates public perception and celebrates the profession; from leisure travellers seeking tailored experiences to businesses requiring efficient and secure corporate travel solutions, travel agents provide essential advice, cost savings, and global connections.
Julia Lo Bue-Said OBE, Chief Executive Officer of Advantage Travel Partnership, said:
“National Travel Agent Day is our chance to celebrate the dedication and expertise of professionals whose work goes far beyond simply booking trips.
“Travel agents, and our members in particular, prove time and again that booking with a trusted agent makes all the difference. Being a travel agent isn’t a hobby or a side hustle; it’s a profession that is deep-rooted in years of hard-earned experience and deep industry expertise.
“From leisure travellers seeking tailored experiences to businesses requiring efficient and secure corporate travel solutions, travel agents provide essential advice, cost savings, peace of mind and global connections.
“They are the real experts who live and breathe travel, offering guidance that goes far beyond online searches. They are skilled professionals who navigate an increasingly complex travel landscape to deliver what matters most: exceptional service and unforgettable experiences for their clients.”
For extra insight into how Advantage members are creating these experiences, look up the hashtags #TrustedTravel, #TravelAgent, #NationalTravelAgentDay on your social media of choice and see how your local travel agents are celebrating.
Advantage Travel Partnership will also be resharing content from its members.
Visit the Travel Pursuit News Hub for more exciting updates.
