Touring

WeRoad Launches First-Ever International Ad Campaign

WeRoad’s first-ever international OOH campaign has gone live across six key European cities with more than 6,700 ads. The pan-European campaign motivates travellers to explore the world with a new crew of friends. Certainly a more sanitary way of making new connections. The campaign is now live in London, Rome,

Jules Verne Launches New Channel Islands Tour

Jules Verne has launched a Channel Islands tour for 2023. The company said it is the only tour that covers four islands in the English Channel – Jersey, Guernsey, Sark and Herm. Jules Verne’s General Manager Debbie O’Neill says: “We launched our Closer to Home range of UK tours during

G Adventures Resumes Peru Trips

G Adventures is relaunching its Peru tours from 1 March 2023. The adventure operator has been poised to relaunch trips as quickly as possible to help support the many local communities and businesses in Peru that rely on tourism for income. Sarah Miginiac, G Adventures’ General manager for Latin America,

G Adventures

G Adventures Partners With Jerne To Boost Content Creator Relationships

G Adventures has announced a partnership with Jerne to expand US-based content-creator relationships. The partnership will also see the launch of a new platform that will allow creators to connect with G Adventures “in a mutually beneficial way.” G Adventures will focus on specific geographical areas, themes, and experiences that

WeRoad Launches “Missing Animals” Marketing Campaign

WeRoad has launched its latest campaign featuring lost animal posters for a missing alpaca, monkey, and reindeer. The initiative, dubbed ‘Missing Animals’, is the brand’s latest global guerrilla marketing campaign which launched in key cities across France, Germany, Italy, Spain and the UK. The campaign generated 20,000 landing page visits and

Fred. Holidays

Fred. Olsen Announces Record Start To The Year

Fred. Olsen Travel has announced an all-time record start to the year. The company encompasses 17 retail branches of Fred. Olsen Travel Agents, Star Clippers, Go Cruise & Travel, Fred. Holidays and the company’s Business Travel department. In a statement, Fred. Olsen Travel said every department exceed their income budget

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