Emerald Cruises has launched a “wave” of trade incentives to celebrate Emerald Azzurra starring in a new ITV show with ‘Loose Women’ star Judi Love. The new cruising TV programme ‘Judi Love’s Culinary Cruise’ features the popular comedian and TV host as she sails through the Mediterranean on board Emerald
A survey by Cruise.co.uk of over 700 passengers has revealed that most travellers aren’t yet prepared to make bookings and interact exclusively with Artificial Intelligence (AI) customer service. The survey showed that 60% of customers are indifferent to AI’s growing role, while 32% expressed a clear preference for human interaction.
Riviera Travel has announced that its trade bookings have increased by 35% year-on-year. This includes an uptick of 51% for river cruises, and 66% for dedicated solo departures across both its cruise and escorted touring product. The company said that the trade has also “prompted a sharp rise in ‘Signature
Cruise company Scenic Group, which includes Scenic Luxury Cruises & Tours and Emerald Cruises, has made a series of investments across its trade programme to support agent partners. The investment is also to drive sales growth ahead of peaks including a new partnership with the training scheme OTT and recruitment
Ahead of Halloween, Scenic Group has announced details of its latest incentive to treat agents. Agent partners have the opportunity to earn £50 worth of reward points for every river or ocean cruise booking made from now until 31st October 2024. The £50 points can be redeemed against a choice
AmaWaterways has reported that it is working with more UK agents than ever before. The luxury river cruise line has seen its agent distribution grow by 21% so far this year* and is seeing sales from more individual UK travel agencies than at any time in its history. Overall trade
