Celestyal has launched a new trade portal to support travel agents over the upcoming wave period. ‘The Celestyal Compass’ will incorporate a new learning platform called ‘Celestyal Campus’.
This will include training modules focusing on areas such as an overview of the brand, life onboard its two-ship fleet, key itinerary information, shore excursions and advice on how to grow sales.
The more modules that agents complete the more stars they will earn, resulting in exclusive benefits from the company.
To celebrate the launch and encourage agents to sign up for this new platform, the cruise line is giving away a £20 Amazon voucher to the first 250 agents to complete all modules by January 3, 2025.
‘The Celestyal Compass’, will also be a single reference point for agents to find all marketing assets and information on the latest offers and campaigns. Agents can sign up at CelestyalCompass.com.
Additionally, the cruise line has introduced a new consumer-facing website, as part of its plans to boost its digital presence and deliver on its commitment to continually invest in their brand offering.
The new site will offer more resources, improved user navigation and a personalised experience.
Tim Locke, Director of e-Commerce at Celestyal, said: “The launch of ‘The Celestyal Compass’ is a milestone moment in both our digital and trade strategy.
“It includes everything that agent partners – who we are calling our ‘Celestyal Navigators’ – need to learn about our ships and the onboard experience, itineraries and much more, all at their fingertips in an easy-to-use platform.
“And, by launching in time for wave, we’re giving agents the best possible chance of boosting their sales during this key time of year.”
For more information, visit celestyal.com or call 0808 258 4170.
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