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Fred Olsen Launches New ‘Cloud Spotter’ Competition

Fred Olsen
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Fred Olsen Cruise Lines has launched a new competition that challenges travellers and agents to find three countries hidden in the skies of a website version of its new television advert.

The countries are carefully hidden in the clouds thanks to the talents of its award-winning creative team.

The prize is a cabin for two on the ‘Idyllic Islands and Captivating Cultures of Asia’ cruise – which is the first clue.

More clues will be provided throughout the next six weeks.

Peter Deer, Managing Director of Fred Olsen Cruise Lines said:

“Our target audience is those who love to cruise on smaller ships, experiencing and seeing the world and all it has to offer and are intelligent, curious and want to keep learning and exploring.

“This is a competition that is right up their street and ties into our adventurous spirit and our guests’ desire to look up and embrace the amazing world around them.

“What’s more, this is one of our biggest competition prizes to date and we know it’s likely to attract a lot of interest.”

The Asia cruise sets sail on Balmoral from Southampton on 18th January 2025 for 82 nights. It includes calls to idyllic islands of Weh Island in Indonesia, Phuket in Thailand, Palawan in the Philippines, and Borneo in Malaysia.

Balmoral’s call into Mumbai has been timed to coincide with the Holi Festival, a colourful Hindu celebration that sees India transform into a real-life canvas.

The cloud spotter competition was devised following the success of Fred Olsen Cruise Lines’ advert outlining how the brand uses all its 175 years of experience sailing and discovering the world.

It was created to showcase four key strands that make its experiences unique – its smaller ships, hand-crafted itineraries, and its emphasis on the joy of the journey and its people.

The competition runs for six weeks, launching on 9th January and closing for entries on 27th February at 5pm.

To take part in the competition, visit the competition page on the website where customers and agents can view the Blue Sky Thinking version of the advert and go cloud spotting.

They will be asked to name all three countries and the time frame they appear in the advert. Visit www.fredolsencruises.com/competition

For further information on Fred. Olsen Cruise Lines, visit the website at www.fredolsencruises.com.

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