Newmarket Holidays has launched a new trade-only incentive that will automatically enter agents into a draw to win a Central European city break every time they make a booking for the operator’s popular Prague, Vienna and Budapest escorted tour.
*All details correct at time of publish (01 July 2025)
Running from 1 July to 31 August 2025, the challenge will see one agent win a three-night stay for two in their choice of Prague, Vienna or Budapest, with a four-star hotel, guided city tour, transfers and flight costs all included.
Each booking during the incentive period for any 2025 departure of the Prague, Vienna & Budapest escorted tour counts as one entry, with no cap on entries. The prize can be taken between October 2025 and March 2026, excluding a two-week period between 22 December and 4 January 2026.
This incentive is designed to build excitement for one of Newmarket’s most popular European tours. Prague, Vienna & Budapest is a customer favourite, combining the culture, history and charm of three Central European capitals in a single, expertly guided itinerary.
Hayley Morris, Head of Trade Sales and Partnerships at Newmarket Holidays, says: “With so many new long-haul tour launches recently, we wanted to remind agents of our fantastic European programme.
“This adventure around Central Europe is a great seller, so every booking agents can make will give them the chance to earn their own cultural getaway. We’re backing our trade partners to make the most of the summer booking window and rewarding them with something truly special.”
Agents can visit Newmarket Holidays’ agent portal for more information.
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