Hard Rock International, Seminole Gaming and Royal Caribbean Group brands – Royal Caribbean International and Celebrity Cruises – have announced a global partnership that will benefit both cruisers and team members of the brands.
Travellers around the world can take advantage of accommodations, meals, discounts and more at Hard Rock and Seminole casinos, hotels and cafes as well as onboard Royal Caribbean & Celebrity Cruises’ ships.
Members of the brands’ casino rewards programmes will enjoy reciprocal benefits through Unity by Hard Rock, Royal Caribbean’s Club Royale and Celebrity Cruises’ Blue Chip Club anytime they play, stay, dine or shop at participating Hard Rock locations, or sail on Royal Caribbean and Celebrity ships.
Through this partnership:
- Unity by Hard Rock loyalty members will receive discounts on Royal Caribbean and Celebrity cruises and can qualify for invite-only cruise giveaways. Top-tier loyalty members will also receive an annual complimentary cruise on select ships and itineraries.
- Club Royale and Blue Chip Club members can make their Hard Rock visits even more memorable with exclusive discounts and perks at participating Hard Rock locations, including annual complimentary trips at select Hard Rock hotels and casinos worldwide for premium tier Club Royale and Blue Chip members.
The benefits of the new partnership extend beyond the brands’ casino rewards club members.
Global team members of the combined companies will enjoy special discounts at participating Hard Rock and Seminole Casinos, hotels and cafes worldwide, with a discount on food, nonalcoholic beverages, select retail and select Royal Caribbean and Celebrity getaways.
Click here for more information on the partnership.
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