Festive Escapes: A Guide For Agents

From Christmas markets to winter sun escapes, here’s everything you need to inspire clients and secure more seasonal sales.

Step Into Your Ultimate Christmas Travel Guide

The Christmas season is one of the busiest and most lucrative times of the year for travel agents. Our Ultimate Christmas Sales Guide gives you quick access to festive destination insights, client-ready selling points, and the top offers you can share right now to maximise your December sales.

Who Would Love A Christmas Getaway

From families to luxury travellers, here’s how to identify clients who won't say 'no' to a festive getaway!

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Families

Parents looking for child-friendly resorts, festive activities, and convenient holiday packages suitable for all ages.

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Couples

Those seeking romantic winter escapes, Christmas markets, or cosy retreats perfect for wintry romance.

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Luxury Travellers

High-spending clients who want exclusive experiences, premium accommodation, and curated itineraries.

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Multi-Generational Groups

Grandparents, parents, and children who need spacious accommodations and a mix of activities.

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Solo Travellers

Independent travellers interested in unique cultural encounters, festive tours & authentic traditions.

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Friends & Groups

Suggest vibrant Christmas city breaks, ski holidays, and authentic culinary experiences to celebrate together.

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Festive Market Enthusiasts

Travellers drawn specifically to Europe’s Christmas markets, seasonal shopping, and cultural traditions.

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Winter Sun Seekers

Clients who prefer escaping the cold and spending Christmas somewhere warm, relaxing, and beachside.

Top Festive Picks

Click to play for top festive fun and seasonal activities to recommend and sell this season.

Sales Tips & Talking Points

Use the following seasonal strategies to boost more sales & craft the perfect winter escape!

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01/06

Lead With Magic
Emphasise festive lights, Christmas markets, and seasonal activities that spark emotion.
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02/06

Create Urgency
Remind clients that Christmas departures, market breaks, and luxury stays sell out quickly.
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03/06

Tailor To The Client
Families want convenience, couples seek romance, and luxury travellers look for indulgence.
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04/06

Recommend Festive Extras
Suggest Christmas Eve dinners, market tours, spa packages, theatre tickets and other festive fun.
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05/06

Promote Winter Sun
Position warm-weather escapes as an alternative to the UK winter.
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06/06

Offer Holiday Ease
Highlight stress-free, all-in packages that simplify Christmas holiday planning.

Travel Tips & Things To Do

Click to play and explore our most popular Christmas destinations!

FAQs Customers Ask

Answers to the most common festive travel questions for European Christmas Markets & Winter Sun escapes.
What will the weather be like?

Expect crisp winter days, often between 0–8°C. Snow is possible in some destinations, so pack warm layers.

All-inclusive packages are ideal, whether for a short break or a luxury getaway. Remember to budget extra for shopping at markets, dining, and excursions.

Definitely! Your family will love the ice rinks, Santa villages, parades, and festive shows. There are also plenty of hotels with child-friendly facilities.

Yes! Flights and hotels sell out quickly in December, especially weekends leading up to Christmas. Book early to avoid a steep price increase closer to departure.

What will the weather be like?

Warm, sunny days in popular spots like the Canary Islands, Dubai, or the Caribbean, often 22–28°C.

Prices vary widely. Beach resorts often run premium rates over Christmas, but all-inclusive packages can help with value.

Resorts usually offer kids’ clubs, water sports, and Christmas-themed events, so families can relax knowing children are entertained.

Absolutely. Demand is high for Christmas week, and premium beach resorts fill up fast. Price will increase the closer you get to departure. 

Unique Selling Points For Agents

Use these selling points to sell your customers their dream Christmas getaway - both wintry or sunny!

Festive Destinations

Showcase the magic of Christmas in each destination to inspire your customers.

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Reykjavik, Iceland

Northern Lights, festive markets, and geothermal spas in a true winter wonderland.

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Paris, France

Iconic landmarks, sparkling lights, world-famous markets, and festive ice rinks.

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Helsinki, Finland

Authentic Christmas markets, Santa’s Village access, and cosy Nordic traditions.

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Orlando, Florida

Theme parks transformed for Christmas, warm weather, and family attractions.

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Budapest, Hungary

Renowned Christmas markets, soothing thermal baths, and illuminated Danube views.

Winter Sun Escapes

Use the following to sell sunny winter sun getaways to customers who want to escape the cold!

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The Bahamas

White-sand beaches, family resorts, and Junkanoo parades for a unique festive feel.

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Dubai, UAE

Guaranteed sunshine, luxury resorts, and spectacular Christmas and New Year events.

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Hurghada, Egypt

Red Sea beaches, all-inclusive value, and cultural excursions to ancient sit

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Phuket, Thailand

Tropical beaches, family-friendly resorts, delicious food, nightlife and wellness.

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The Golden Triangle, India

Taj Mahal, Jaipur palaces, and Delhi highlights in one seamless and exotic tour.

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