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Cunard: Easter Incentive For Travel Agents

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Cunard is offering travel agents the chance to sail on their own luxury voyage aboard an iconic Queen with a new Shine Rewards Club points incentive this Easter.

The incentive will run until midnight on 2 April, and requires agents to register and ‘play’ all their customers’ Cunard Fare bookings to bank double Shine points for each eligible booking.

Every 2025 Cunard Fare booking currently guarantees an agent 100 Shine points, meaning this Easter incentive allows agents to notch 200 Shine points per eligible booking.

Cunard’s Shine Rewards Club is a points-based loyalty and rewards scheme that offers UK travel agents Shine points for the bookings they make and training they complete.

The hub provides all of the latest news and information about Cunard – including updates on the new ship Queen Anne, training support and other resources, including how-to guides and frequently asked questions.

The luxury cruise line recently launched a ‘New to Cunard’ area on Shine Rewards Club to support agents who are learning about the brand or would like a refresher.

The content covers information on fare types and global destinations for example drinks menus, restaurant menus and the world-leading variety of onboard entertainment.

‘Cruise with Cunard’ calculator

Travel agent partners can sail in style to iconic destinations using their hard-earned Shine points without a minimum threshold for the number of Shine points travel agents need to redeem a Cunard voyage.

Agents can now use any amount of Shine points to book any retail fare type, on any Cunard voyage that is on sale, whilst using the new ‘Cruise with Cunard’ calculator to understand how many Shine points are needed to book a voyage.

Agents can visit www.ShineRewardsClub.com for the latest Cunard news and information, as well as to earn Shine points for bookings and training.

For more information about Cunard, or to book a voyage, visit www.cunard.com.

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